On-Demand: Strategy Before Forecast: Open Up Your Revenue

Watch when economic experts, leading hoteliers, technology visionaries, and the next generation of hospitality executives got together for the revenue strategy event of the year.

The Firmdale Ham Yard Hotel
1 NOV | Now on Demand

On-Demand Revenue Strategy Forum 2021

Who should watch: Owners, Chief Marketing Officers, CIOs, Management Company Executives, Asset Managers, Chief Operating Officers, Chief Digital Officers, Brand Executives, and those looking to yield more from a solid revenue management strategy.

Speaking at RSF

Listen in on the conversation with hospitality and technology leaders

RSF Venue

The Firmdale
Ham Yard Hotel

1 Ham Yard, London

About The Firmdale | Directions

RSF Agenda

RSF brings together hospitality and technology leaders to discuss the current economic outlook, innovations in technology, and tools and strategies to enable hotels to open their revenue.

2:30 - 3:00 PM

Registration and Afternoon Tea


Opening Remarks

3:00 - 3:15 PM

Welcome to RSF!

Joyce Galvao, Senior Director of Global Customer Success, Duetto

Keynote with Q&A

3:15 - 4:00 PM

Data Is Beautiful

David McCandless, Founder, Information is Beautiful

David will take the audience on a data-driven tour of the universe with fascinating insights into the wonderful world we live in.

He will explain how the brain is particularly sensitive to patterns. When you convert data and numbers into color, shape, and patterns the brain engages and suddenly you start to see things, spot trends and movement that you may not have seen in a wall of numbers on a spreadsheet.

Industry Perspective

4:00 - 4:15 PM

On Your Marks, Get Set, Go! Fuel for The Hospitality Commercial Race.

Jonathan Fuentes, Hospitality Technology Strategy Manager, Accenture

Jonathan will talk about how to use data to drive revenues in hospitality. He will focus on the current situation and ask how can hotels strategize when historical data is no longer viable? He will talk through alternative data sources: analytical data, third-party data, and data available on the web and social networks, etc., and how hotels should use this data to increase revenue.

4:15 - 4:45 PM

Coffee Break

A chance to network with friends and colleagues in the fabulous events suite of the Ham Yard Hotel.

Panel Discussion

4:45 - 5:25 PM

The Cloud: Empowering Innovation

Richard Oram, Senior Director, Product Enablement, Oracle
Ben Thomas, Chief Commercial Officer, Penta Hotels
Jon Davis, Chief Technology Officer, The Ivy Collection

Moderated by John Lingos Webb, Sr. Director of Global Partnerships & Alliances, Duetto

This panel discussion will explore how to best prepare your organization for a migration to the cloud, what are the main challenges and benefits of becoming cloud-based, and consider the possible future innovations in hotel tech facilitated through the cloud.

Fireside Chat

5:25 - 6:oo PM

In Conversation with...

Karen Hutchings, EY Travel, Meetings & Events Leader, Ernst & Young

Conversation led by Chris Crowley, SVP, Global Sales, Duetto

Chris and Karen will chat about EY’s move to dynamic pricing, the EY hotel 'open marketplace' and their use of blockchain to link transaction data through direct connects, and will we ever get back to 2019 levels of corporate travel? Or should we even be aiming for that?

6:00 - 8:00 PM

Networking Happy Hour

Join us for drinks, Hors d'oeuvre, and entertainment.